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Latest Blog Posts

How to Write a Positioning Statement in 5 Simple Steps
INSIGHTS

How to Write a Positioning Statement in 5 Simple Steps

A strong positioning statement is the backbone of every successful brand, especially in competitive and innovative industries like tech.

Luis Gomez

Luis Gomez

2/6/2025

All Articles

The Ultimate Guide to Conversational Banking
INDUSTRIES

The Ultimate Guide to Conversational Banking

Although banking and financial services have changed a lot in recent years, there’s one thing that still holds true…

Dan MartinDan MartinMar 6, 2024
Blog Cover Image
MESSAGING

Push Notifications vs SMS – The Core Differences

Catching attention and keeping people engaged is tricky these days.

Dan MartinDan MartinFeb 27, 2024
What is omnichannel communication?
INSIGHTS

What Is Omnichannel Communication?

Did you know that companies with strong omnichannel communication retain an astonishing 89% of their customers, and witness a 9.5% increase in annual revenue year-over-year?

Dan MartinDan MartinFeb 20, 2024
Blog Cover Image
INDUSTRIES

Best FinTech APIs to Use in Your Finance Software or App

APIs are the backbone that ensure your financial software operates smoothly.

Dan MartinDan MartinOct 24, 2023
Best push notification examples
MESSAGING

Best Push Notification Examples

Everyone is familiar with push notifications these days…

Dan MartinDan MartinAug 23, 2023
websockets
ENGINEERING

What Are WebSockets?

WebSockets unlock new possibilities for interactive web applications – be it multiplayer gaming, live data dashboards, in-app chat, or seamless collaboration tools.

Dan MartinDan MartinAug 15, 2023