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Latest Blog Posts

Top 5 App Engagement Metrics to Track for Explosive Growth
ENGAGEMENT

Top 5 App Engagement Metrics to Track for Explosive Growth

The mobile app market is more competitive than ever. With millions of apps available across platforms, simply acquiring users is no longer enough—keeping them engaged is the real challenge.

Luis Gomez

Luis Gomez

3/4/2025

INSIGHTS Articles

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INSIGHTS

Cloud Deployment vs. On-Premise: Pros and Cons You Need to Know

When it comes to deploying and managing communication infrastructure, businesses today face a crucial decision: should they rely on on-premises solutions for full control or embrace the cloud for flexibility and scalability?

Luis GomezLuis GomezFeb 26, 2025
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INSIGHTS

How to Improve CSAT Score for Better Customer Retention and Loyalty

In today’s competitive market, customer satisfaction is more than a nice-to-have—it’s essential. A high Customer Satisfaction Score (CSAT) indicates happy customers who return...

Luis GomezLuis GomezFeb 14, 2025
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INSIGHTS

Types of Mobile Apps You Should Know About in 2025

The mobile app market is growing at an unprecedented pace, driving innovation and changing the way we live, work, and connect. Whether you’re a business owner looking to create a customer-centric solution, a developer eager to tap into the latest..

Luis GomezLuis GomezFeb 11, 2025
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INSIGHTS

How to Write a Positioning Statement in 5 Simple Steps

A strong positioning statement is the backbone of every successful brand, especially in competitive and innovative industries like tech.

Luis GomezLuis GomezFeb 6, 2025
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INSIGHTS

WebSocket vs. HTTP: Understanding the Key Differences

The web as we know it today wouldn’t exist without protocols like HTTP and WebSocket. HTTP (HyperText Transfer Protocol) is the backbone of the internet, enabling everything from browsing websites to fetching data from APIs.

Luis GomezLuis GomezJan 31, 2025
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INSIGHTS

Exploring WebSocket Alternative Solutions for Real-Time Communication

Real-time communication has become a cornerstone of modern digital experiences, enabling instant messaging, live streaming, gaming, and collaborative tools. At the heart of many such applications is WebSockets, a protocol designed to facilitate two-way communication between clients and servers.

Luis GomezLuis GomezJan 20, 2025