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Mar 25, 2025
Table of ContentsThe Rising Demand for Messaging Apps in 2025Factors That Influence the Cost of Messaging App DevelopmentKey Features That Affect Messaging App Development CostsHow Long Does It Take to Develop a Messaging App in 2025?Cost Breakdown by Development StageIntegrating Chat Features Into Existing AppsCost Comparison: Building In-House vs. Outsourcing vs API IntegrationHidden Costs to Watch Out ForConclusion: How Much Does It Cost to Build a Messaging App?
Table of ContentsThe Rising Demand for Messaging Apps in 2025Factors That Influence the Cost of Messaging App DevelopmentKey Features That Affect Messaging App Development CostsHow Long Does It Take to Develop a Messaging App in 2025?Cost Breakdown by Development StageIntegrating Chat Features Into Existing AppsCost Comparison: Building In-House vs. Outsourcing vs API IntegrationHidden Costs to Watch Out ForConclusion: How Much Does It Cost to Build a Messaging App?
Today, messaging apps have become an integral part of our daily routines. Whether for personal or business interactions or customer support, messaging has fundamentally transformed the way we communicate and share information.
Messaging apps are in extremely high demand, making custom messaging solutions a worthwhile investment as we enter 2025. The most common question developers have, however, when they want to build an app of this kind, is: How much does it cost to make a messaging app?
In this post, we will talk about various elements that decide the cost of messaging app development, give you different cost estimates in a stage-in-stage-out costing manner, and dive into how businesses can approach turning their messaging app concepts into reality.
Messaging apps are not just limited to texting between friends anymore. Businesses are increasingly using messaging solutions for a wide range of purposes—from customer support and sales communication to internal team collaboration. The surge in digital transformation, combined with the growing need for real-time interaction, has created a huge market for messaging apps in 2025.
Many businesses are investing in custom messaging apps to improve customer engagement, streamline internal communications, or offer unique features that set them apart from popular messaging platforms like WhatsApp, Facebook Messenger, and Slack.
With the demand increasing, the next big question becomes: How much does it cost to build a messaging app? To answer this, we need to dive into the factors that affect the cost of messaging app development.
The cost of messaging app development involves many things, from the app features, the technology used, scalability, high availability, etc. Now that we understand the broad factors, let’s break down the specific elements affecting cost in more detail.
The complexity of your app directly affects its cost. A simple app with basic features will be more affordable than one with advanced functionality. Generally, the complexity can be broken down into three categories:
Your choice of platform also plays a significant role in determining the cost of building a messaging app. There are three primary platform choices:
The size, expertise, and location of your development team can have a substantial impact on your budget.
It’s important to note that costs can vary significantly depending on the region, with development in Eastern Europe or Asia generally being more affordable than in the U.S. or Western Europe. Let’s look at these common options:
The choice of technologies used to develop your messaging app also influences the overall cost. The tech stack typically includes frontend (client-side) and backend (server-side) technologies. It also involves infrastructure considerations like cloud hosting, APIs, and third-party integrations.
Messaging apps often deal with sensitive data, especially in industries like healthcare, finance, or legal. The need to comply with regulations like GDPR (General Data Protection Regulation), HIPAA (Health Insurance Portability and Accountability Act), and other industry-specific security standards can increase the cost of development.
Security measures, such as end-to-end encryption, also raise costs due to the complexity involved in implementing secure messaging. Developers must ensure data is encrypted both in transit and at rest, which may require specialized tools and expertise.
When determining the needed cost to build a messaging app, it’s essential to consider which features you want to include. The more features you add, the higher the cost. Let’s break down the types of features that impact development costs.
For an MVP (Minimum Viable Product), these features are crucial for a basic messaging app:
Adding more sophisticated features increases development complexity and costs:
To manage users and generate revenue, consider these features:
When considering how much it will cost to build a messaging app, the development timeline is just as important. The sooner your app is ready for launch, the quicker you can start engaging users and generating revenue. The timeline for building a messaging app depends on various factors, including app complexity, platform choice, and the development team you work with.
For a basic messaging app with core features like one-on-one text chat, push notifications, and file sharing, the development timeline can range from 3 to 6 months. This includes design, front-end and back-end development, and testing.
For more complex apps with advanced features like group chats, voice/video calls, AI-powered chatbots, and end-to-end encryption, the development process typically takes 6 to 12 months or longer, depending on the level of customization required.
However, if you want to speed up your development process, using API solutions can help. By integrating pre-built messaging features through API services, you can reduce the amount of time needed to build these features from scratch. API solutions allow for quick implementation of essential functionalities, which can significantly shorten the timeline, especially for MVPs or initial releases.
In the next section, we’ll dive into the detailed cost breakdown for each stage of development to help you budget accordingly.
Building a messaging app involves several critical development stages, each contributing to the overall cost. Here’s a detailed breakdown of each phase, providing insights into the tasks involved and the estimated costs for each.
The planning and market research phase is essential for laying the foundation of your messaging app. During this stage, you'll analyze your target audience, study competitors, and define the app’s core features.
This phase also helps ensure that your app stands out in a competitive market and meets user expectations. Depending on the depth of research and the involvement of professionals, the cost can vary.
The design phase focuses on creating an intuitive user interface (UI) and a seamless user experience (UX). Designers work on wireframes, layout, navigation, and the overall look of the app.
A smooth, visually appealing design is essential for retaining users and ensuring they find the app easy to use. The complexity of the design impacts the cost, especially if a high level of customization is required.
Development is the most significant phase of the project. Frontend development focuses on building the user interface and ensuring smooth interactions, while backend development focuses on server-side infrastructure, databases, and real-time communication.
The cost depends on the complexity of features like messaging, notifications, and cloud storage, as well as the technologies used. Apps with advanced functionalities like video calls or end-to-end encryption will cost more.
This stage involves integrating third-party services like payment gateways, social media logins, and cloud storage. These integrations extend the app’s functionality, allowing it to offer more features without additional development.
The cost varies depending on the number and complexity of integrations needed, as well as licensing fees and implementation efforts.
Testing and quality assurance (QA) are essential for ensuring the app works as intended. This phase includes functional, usability, performance, and security testing. It ensures the app is bug-free, works across different devices, and meets user expectations. The cost depends on the complexity of the app and the number of platforms and devices tested.
Once the app is developed, it’s deployed to app stores, and ongoing maintenance is required. Maintenance includes bug fixes, updates, and server/cloud hosting costs. Regular updates are needed to keep the app compatible with new operating systems and improve performance. The annual maintenance cost depends on the app’s infrastructure and user base.
In addition to developing a new messaging app, many businesses opt to integrate chat functionality into their existing apps to enhance user interaction without the need for a full-scale app rebuild. Whether it's a mobile app, web platform, or desktop software, adding chat features can bring significant value to your current product.
The time required to add chat functionality typically ranges from 1 to 3 months, depending on the complexity of the integration. Basic features like text messaging, notifications, and file sharing can be integrated relatively quickly, while advanced capabilities such as video calls, end-to-end encryption, or AI-driven support may extend the timeline.
One of the most efficient ways to add chat functionality is by using API solutions. APIs allow seamless integration of pre-built messaging features like real-time chat, multimedia support, and push notifications, saving significant development time and resources. By leveraging third-party APIs, businesses can avoid extensive custom coding while still offering a rich, fully functional chat experience.
Integrating chat features via APIs is ideal for businesses looking to launch quickly and scale effectively. With the right integration, you can provide users with a dynamic messaging experience without the complexities of building a separate app from scratch.
When deciding how to approach the development of your messaging app, it's essential to weigh the pros and cons of each option to determine which best fits your budget, timeline, and project needs. Let’s explore the key differences between building in-house, outsourcing to agencies or freelancers, and integrating a chat API for easy feature implementation.
Building an app with an in-house team provides full control over the project but comes at a high cost. You’ll need to account for salaries for project managers, developers, designers, and testers, along with other operational costs like office space and equipment.
For a medium to large-scale messaging app, expect to spend $100,000 and upwards, depending on the team’s size and the app's complexity. While in-house development offers control and flexibility, it is typically the most expensive option, making it better suited for larger companies with bigger budgets.
Outsourcing to agencies or freelancers offers a more cost-effective solution. Costs typically range from $20,000 to $250,000, depending on the expertise required and the vendor’s location. Hiring developers from regions with lower labor costs, such as Eastern Europe or Asia, can reduce expenses significantly.
Outsourcing provides access to specialized skills and flexibility but requires careful vendor selection to ensure quality and communication. Potential challenges include time zone differences and managing remote teams.
For a faster and more cost-effective approach, API integration is a great option. By using services like Sceyt’s chat API, you can seamlessly integrate advanced messaging features, such as real-time chat, push notifications, and multimedia support, without the need to build everything from scratch.
Pricing for API integration typically starts with free plans for small-scale usage (such as 100 MAU) and can go up to around $249 per month for 1,000 MAU (Monthly Active Users). For larger applications or enterprise-level needs, pricing may be customized, starting from $399 per month for 10,000 MAU and increasing depending on the number of users and the level of features required.
This option is ideal for quickly adding messaging capabilities to your app with minimal development time. While it may not offer the same level of flexibility as custom development, API integration is a perfect solution for MVPs or apps that need essential messaging features without extensive customization.
Even after your app is live, there are several hidden costs that businesses often overlook. These ongoing expenses can add up quickly, especially over time.
Building a messaging app involves a variety of factors that affect the overall cost, including app complexity, platform choice, development team, and tech stack. By understanding these factors and planning carefully, businesses can make informed decisions about their messaging app development journey. In general, when building in-house or outsourcing, the cost typically ranges from $50,000 to $500,000.
If you're looking to build a basic messaging app, opting for a cross-platform or web-based solution with essential features will keep costs lower, typically ranging from $40,000 to $250,000, with development timelines of 3 to 6 months.
On the other hand, if your app requires advanced features, such as video calls or end-to-end encryption, be prepared for higher costs, potentially reaching upwards of $500,000, with a development timeline of 6 to 12 months or longer, especially if you choose native development.
As for integrating chat functionality into an existing app via API, it is a faster, more cost-effective option. Often, you can start with a free plan and increase it to around $249 per month for essential features.
Whether you choose to build in-house, outsource, or use chat API solutions, it's crucial to find the right balance between cost and functionality to create an app that meets your business needs and delivers value to users.
Building a messaging app that meets your business needs while staying within budget requires leveraging the right technology and infrastructure. At Sceyt, we offer a scalable chat API designed to streamline the development process and significantly reduce both time and costs.
Our platform includes comprehensive tools like SDKs and pre-built UI kits for iOS, Android, and Web that allow you to integrate advanced messaging features such as real-time chat, push notifications, and multimedia support in just minutes.
Additionally, Sceyt provides free chat UI kits on Figma, which streamline the customization process. These resources allow you to adapt the messaging interface to your app’s design, so you can launch with a polished, professional look without the need for extensive design work.
Whether you’re looking for a cost-effective solution for your MVP or a full-featured app, Sceyt’s powerful platform provides everything you need to launch and scale your messaging app with ease. Contact us to learn more and discuss your case.
Luis is a content writer with over 15 years of experience in scriptwriting, editing, and copywriting. He specializes in producing engaging content with a focus on delivering eye-opening results.
