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Latest Blog Posts

How to Write a Positioning Statement in 5 Simple Steps
INSIGHTS

How to Write a Positioning Statement in 5 Simple Steps

A strong positioning statement is the backbone of every successful brand, especially in competitive and innovative industries like tech.

Luis Gomez

Luis Gomez

2/6/2025

All Articles

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INDUSTRIES

The Ultimate Guide to Conversational Banking

Although banking and financial services have changed a lot in recent years, there’s one thing that still holds true…

Dan MartinDan MartinMar 6, 2024
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MESSAGING

Push Notifications vs SMS – The Core Differences

Catching attention and keeping people engaged is tricky these days.

Dan MartinDan MartinFeb 27, 2024
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INSIGHTS

What Is Omnichannel Communication?

Did you know that companies with strong omnichannel communication retain an astonishing 89% of their customers, and witness a 9.5% increase in annual revenue year-over-year?

Dan MartinDan MartinFeb 20, 2024
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INDUSTRIES

Best FinTech APIs to Use in Your Finance Software or App

APIs are the backbone that ensure your financial software operates smoothly.

Dan MartinDan MartinOct 24, 2023
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MESSAGING

Best Push Notification Examples

Everyone is familiar with push notifications these days…

Dan MartinDan MartinAug 23, 2023
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ENGINEERING

What Are WebSockets?

WebSockets unlock new possibilities for interactive web applications – be it multiplayer gaming, live data dashboards, in-app chat, or seamless collaboration tools.

Dan MartinDan MartinAug 15, 2023